Jack Honey came to us looking to make a mark in the world of sports, specifically pre-gaming.
We needed to show that drinking whiskey is just as easy as drinking beer. It's also cooler, so it wasn't that hard.
We teamed up with Complex & Soundcloud to make that pre-game party that much easier with playlists.

Credits
Client: Brown Forman / Jack Honey
Agency: FCB
CD: Quanah Humphreys
Senior AD: Nathan Grundhauser
AD: Alex Tarrant
CW: Will Sharpe
Director: Cody Packer
Cinematographer: Michael Gauthier